The Australia-UAE comprehensive economic partnership agreement (CEPA) is changing the game for Australian F&B exporters. Gulfood 2026 is your next move. Austrade invites expressions of interest for the 2026 Australia Pavilion at Gulfood.
CEPA has unlocked new, tariff-free opportunities for Australian farmers, producers, and F&B brands across the UAE. It's your chance to expand your global footprint and take advantage of reduced costs, simplified access, and demand for premium Australian products at an all-time high.
Austrade invites you to be part of the Australia Pavilion at Gulfood 2026. A high-impact platform designed to put your brand in front of global decision-makers, premium buyers, and top-tier distributors. All under the trusted Australian National Brand!
Why you should participate
Gulfood is the world’s leading F&B trade show, attracting global buyers, distributors, and industry leaders to Dubai each year. Austrade will host its largest Australia Pavilion in 2026 to showcase premium Australian food and beverage products to the World. Participants will gain:
- prime location and branding under the Australia Nation Brand, boosting visibility in a highly competitive marketplace
- access to a curated in-market program, including tailored business-matching opportunities, market briefings, and networking events
- on-ground support from Austrade’s expert team and local business development managers
- collaborative branding and promotion, designed to position Australian exporters as leaders in quality, safety, and innovation
- unique opportunity to leverage Australia’s reputation for high-quality, clean, and safe food products.
Whether you’re looking to enter the region or strengthen existing relationships, participating in Gulfood under the Australian banner offers a powerful way to elevate your brand and connect with high-value buyers across the globe. Utilise the Australia-UAE CEPA and take advantage of more margin, more competitiveness and more opportunities in the UAE.
