Program overview
Participants will receive the following benefits: 

• Branded presence in the Australian pavilion, showcasing capabilities to health authorities and key government officials, leveraging the AUS-UAE CEPA to connect Australian participants with UAE stakeholders. 
• Tailored business matching with relevant stakeholders (distributors, hospitals, laboratories, etc.), B2B and B2G, supporting market diversification for Australia's health sector in the growing MEA region.
• Briefing on market opportunities in the UAE as a hub for the MEA region, for health companies and considerations while doing business in the region.
• Comprehensive marketing collateral supported by Austrade and promoted through social media, print, formal invitations and communication to senior government representatives, buyers and distributors.
• Networking dinner to meet with the Australian business community members, representatives from the state governments and key stakeholders in health in the UAE.

Draft program
Please note that this is a draft program and subject to change.